Marvel went SJW and then sales dropped dramatically, and it's funny watching them squirm now. DC is doing the same. We're losing comics right now, but I'm waiting for something new to rise from the ashes, something that isn't DC or Marvel. Or maybe they'll both backpedal dramatically, we'll just have to see.
It's not just comics.
Businesses everywhere attempt to go "PC" and become "SJWs" because let's be honest here.
Trying to be politically correct looks great for loving shareholders.Then they realize their SJW panhandling is not making them actual loving sales because the SJW crowd they are trying desperately not to offend has no intention in buying or watching their stuff anyways but instead give them a thumbs up and pat them on the back for doing a job well done to make sure their entertainment is non offensive as possible.
This alienates their core loving fanbase that doesn't give a stuff about them being PC or not.