I've started and worked with a lot of communities from the ground up. Main thing is don't get discouraged. Your server can sit empty for 4 months before a consistent player base is established. And check statistics if you don't believe me, but don't recruit everyone. The more members of your clan / community that are winning games in the server, the less populated it'll be. People get discouraged when they hear about a crazy good team. Look at Hells Gamers, its very rare that someone on HG is leading on their office or dust servers. Look at DogZ, their members are rare on the server. GCG, same deal. Hope I was of some assistance.
