so tell me, armchair business advisor, how is dividing your costumers beneficial again?
How would I be dividing "Costumers"?
Seriously though, its not dividing 'Customers', there are TWO versions of the movie, the R-Rated would be released first, and the PG-13 one maybe a week later. If you're getting worried about customers being divided because there are two versions of the same movie, Then why wasn't an insane amount of backlash for "Fullscreen" and "Widescreen" versions of the same movie? Listen, it's not like the R-Rated one is suddenly going to become stuffe because the PG-13 one exists. That's loving lunacy.
On the otherhand though, why the forget would you send your 8-year old child to a PG-13 Movie?