They do this because it's profitablePeople complain every time, but they still buy it.
And big businesses like Eidos, Blizzard and EA know this by heart and do their business by this philosophy.
EA is definitely bad, but I haven't had any issues with blizzard and I'm not familiar with Eidos
Taking advantage of other people's ignorance is what makes companies extra money. And big businesses like Eidos, Blizzard and EA know this by heart and do their business by this philosophy. That's why those of us who are smarter than the average joe know these companies to be so crappy.
Eidos Montreal is the Deus Ex dev. :P
We live in a day and age where we not only have pre-order bonuses, day one dlc and more, but now we have pre-order dlc. That's right. Pre-order DLC.God is dead, and we killed him
Devs =/= publisher. Publishers make these kinds of promos and deals, not the devs. You can probably blame Square Enix for this.