Getting someone to like the show =/= converting.
Pony fandom is a cult.
I dont think so.
You don't think so what?
There is no conversion in liking ponies.
TBH even if the second season flops (which I doubt it will, seeing as though it has pretty much the same people AND an idea of what the main audience likes), there will still be Bronies. Just like any fandom.
Season 1 has already been over rated, if season 2 does not automatically live up to the over rated expectation at all then it's going to automatically flop. Then pony cigarettes will start fighting over which season is better and blah blah blah, pony war.
Dood, there already is a Pony civil war. Multiple, in fact. I still see a pretty big fan-base.
Not over which season is better, which could entirely split the fanbase in half.
I heard there was one about furries vs non furries.