If you can make a CGI figure look so realistic you believe it is actually made of legos then damn you are loving amazing at animating.
legos are literally the simplest things you could ever model
modeling texturing and animating for that movie were easy as forget, i have to applaude the rendering team though
the lego movies storyline is stuff, they could have used characters from game franchises like tf2 heavy or something. it doesn't EVEN INCLUDE STAR WARS, that was a major forget up not having star wars. we could have seen darth vader and a bunch of stormtroopers. but its still a good film the way they made it
also although it may sound like a good idea, when you brand the forget out of a movie it kind of turns into a giant commercial