Apple is about to make a great investment. I hope you like paying $700 for "luxury' headphones. (obvious exaggeration but we all know they're jacking those prices up)
Anyways, just if anyone hasn't noticed it, apple is apparently a 'luxury' company okay what I really meant with this was that most apple products charge more for looks than actual performance and I could care less about looks to a certain extent; it's fine if you're fine with paying for looks over performance, which pretty much is luxury anyways depending on how you want to interpret it as)
Anyways, this acquisition will be a profitable move for them, since they do know how to make money and lots of it.