obscure band
they weren't as obscure in 2000 when they made Since I Left You,
which was the first, last, and only album they ever made until they suddenly released a video announcing a new incoming album just a week ago, on may 23rd:
they've hidden some hints about the new album in odd places, but mostly are just rolling out some songs (like the video shown in the OP) as singles before eventually putting out the full album in the very near future.
SIXTEEN whole years is a pretty long time to wait for another album, so people who were fans of Since I Left You are pretty excited. it fits into an odd music genre, that's certain, but if you find you're a fan of the sample-based style (see:
Plunderphonics), the new album is definitely worth looking forward to. and if you're not a fan, that's a-ok, now you'll know about it the next time you hear about it.