It appears as though Universal and DreamWorks Animation’s goal is to release an even balance of original intellectual properties (Trolls, Boss Baby, Shadows) and franchise installments (The Croods 2, How to Train Your Dragon 3, Shrek 5) on an annual basis over the upcoming years. It’s a strategy that should serve the studios well, as it will allow DreamWorks to avoid burning out its audience with a wave of sequels, prequels, and/or spinoffs, while at the same time continuing to create original material that, should it be well-received, could in turn give rise to new DreamWorks franchises too.
wait this wasnt satire?
there was a shrek 4?
