Today I tried to go see star trek with some friends at the local AMC. they apparently had just started doing reserved seating a week ago. when i go to purchase my tickets what pops up is this map of the theater, and it's like a boxed configuration with only like fifty something seats including some handicapped spots. we couldn't get three seats together because all the available seats were spread out among the theater. its like a bunch of individual people just took up all the seats in the rows and you couldn't get three people together even though there's like 10 spots left. We ended up not purchasing tickets because of that. A family right next to me trying to purchase tickets to Kubo ended up looking just as confused.
Are reserved seats really that consumer-friendly? It just feels like way too much of a corporate move like "oh moviegoers will like it cuz it's the 'best seat in the house' kinda deal," when in reality it's like booking airline tickets for an entertainment product.
This is a showing at 7:15 for Jason Bourne at my theater, and Star Trek looked pretty much like this on the map, except the front row looked just like every other row
