also easy ad revenue
I wonder how much cash you could snag off a No Man's Sky clickbait site. Like one of those websites that make you click next 7 trillion times through pages absolutely loaded with ads, and on the last page it says something mundane like "No Man's Sky is like, no man's buy lol!". Post it on facebook with some dumb title, "Scientists Discover No Man's Sky Is Losing Players Over Time. What Happens Next Will Shock You". 500,000 shares by the next day.
You act like cutting out the cancer is a bad thing.
They literally shut it down because it was just a ton of people stuffting on the game. There wasn't any actual discussion about the game, it was just a bunch of nerds jacking each others off over how they want Sean Murray to go homeless. Should stay shut down. Basically the equivalent of /r/BlocklandIsHorrible but with a mainstream/popular game