Oh boo hoo they used a historical figure in their commercial. They do this stuff all the time, just look at all the President's Day commercials.
I can't help but feel that using MLK's image and phrases to try and sell cars is inappropriate and undignified, considering his importance in history as a civil rights leader and peace activist. I don't like this.
But they didn't use George Washington to race bait and attempt to appeal to SJWs.
What makes it funnier is that the people related to him signed off on it.
to be fair tony, i dont think a sjw type is going to be buying a pickup truck any time soon
SJWs click on ads that either appeal to them or offend themThey win either way.