Author Topic: Heineken - "Sometimes, Lighter Is Better" (Read 2963 times)

TomTheGeek� · March 29, 2018, 05:33:21 AM

Quote from: Postal on March 28, 2018, 08:36:59 PM

to be fair light beer is pretty offensive

it really is. if im trying to win and not get totally sloshed at beer pong, it works.

and to be fair, heineken gives me bad migraines, same with modelo.

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mod-man · March 29, 2018, 06:06:24 AM

Quote from: McZealot on March 29, 2018, 01:13:21 AM

How did anyone greenlight this ad? This is 10x worse than the stupid "White is pure" ads or the "Coolest monkey in the jungle" stuff that actually got several stores attacked in South Africa.

♪ lets all laugh at an industry that never learns anything tee hee hee ♫

Mr. Bones · March 29, 2018, 09:42:28 AM

I think the word tribal is incredibly skewed in our modern society, it doesn't mean what most people think it means.

Rally · March 29, 2018, 10:03:34 AM

If I brown townyze this 30 second beer ad really hard I could probably determine that everyone involved with its creation hates black people

Mr. Bones · March 29, 2018, 10:11:20 AM

>Passes the beer to a white lady rather than the black male

tribal! The ad creators must think blacks are below white people!

Fire Vine · March 29, 2018, 10:14:40 AM

this is turning into a witch hunt of people acusing random companies of being tribal

Tactical Nuke · March 29, 2018, 10:19:46 AM

who wants to take bets on how many breweries are gonna get set on fire because of this

simpletonnn · March 29, 2018, 11:36:08 AM

"yeah i quit my job at the brewery because their new ad is tribal yknow"

ChappersTeddy · March 29, 2018, 12:39:52 PM

who slides a bottle off a table forget ing idiot

McZealot · March 29, 2018, 03:12:44 PM

Quote from: Mr. Bones on March 29, 2018, 10:11:20 AM

>Passes the beer to a white lady rather than the black male

tribal! The ad creators must think blacks are below white people!

The reason it's funny is because it passed several black people before a white woman opens it. That already might raise eyebrows but the text "lighter is better!" appearing really makes it hilarious.

Master Matthew� · March 29, 2018, 03:24:49 PM

Quote from: McZealot on March 29, 2018, 03:12:44 PM

The reason it's funny is because it passed several black people before a white woman opens it. That already might raise eyebrows but the text "lighter is better!" appearing really makes it hilarious.

Hilarious, yeah, worth people pulling out pitch forks and flipping stuff... no.

This reminds me of the old DS "Touching is good" ads.

Khaz · March 29, 2018, 03:29:34 PM

Quote from: Mr. Bones on March 29, 2018, 09:42:28 AM

I think the word tribal is incredibly skewed in our modern society, it doesn't mean what most people think it means.

this

as much as i love twitter and everything its incredibly annoying seeing both black and white folk calling stuff tribal when it isnt the case

Electrk.. · March 29, 2018, 03:38:38 PM

Quote from: Khaz on March 29, 2018, 03:29:34 PM

this

as much as i love twitter and everything its incredibly annoying seeing both black and white folk calling stuff tribal when it isnt the case

says the lightskin smh

Damp · March 29, 2018, 03:48:58 PM

I think instead of the question of always asking everyone to see if it's tribal or not isn't the main point. the main point should be if thousands even millions of people are going to see the commercial we should try to make it as pc as possible.

I personally don't think the ad is tribal but I do think it's handicapped this wasn't caught in post

thegoodperry · March 29, 2018, 03:52:30 PM

*slides beer past several black people until it gets to a white woman*

"sometimes lighter is better"

what do you mean its tribal that clearly isnt tribal lol haha... nothing tribal about excluding black people from something a white person is allowed to do, absolutely not. definitely not in the context that segregation just ended about 40 years ago... sjws get out stop looking for things to hate on