Ok, nevermind. This could not get more illogical. Fish are not kittens, nor will calling them "sea kittens" in every single one of your article help with your "wildlife program". It just make you sound like a four year old that likes to eat fish.
"Oh look all you fishing corporations out there! The sea kittens don't like it when you fish, so please stop!"
"What the hell is a sea kitten?"
-akward silence-