My subsectioned and listed-in-importance from most to least list:
Critically important:
 
     Food 
          meat, for energy
          Calcium-rich drink or foodstuff. For bone health and to dampen gangrene's effect
          Vitamins for those pinches where you need a boost
          small stove, like a bunson burner or mini camping stove. If you are using a car, you can just use a camp stove
     Weapons
          Crowbar for bashing zombies with
          high-caliber weapon (like shotgun) and ammo, to blow zombie's heads up
     Tools
          Pocketknife. Your all-in-one survival tool
          a few spare radio parts for fixing anything you come across. You'll need those radios sometimes
          radio for searching for survivors
     Other
          small medical kit. Just stuff like rubbing alcohol, wart remover, maybe something to stop bleeding, but if you aren't in 
          a heavily-infested area, you shouldn't be in that much risk for zombies finding your blood
          a bike or other non-gasoline-powered vehicle if you have no way to get gas. Otherwise, just take a car
          water purifier. Not an original idea, but a good one nonetheless
Important
     
    Weapons
          small pistol or similar. Good for swarming zombies.
          a knife. Doesn't matter if it's a switchblade, butterfly knife, something on your pocketknife, or a butcherknife. It's a good idea to have.
          rifle. Semi-auto, bolt-action or other. Should be pretty powerful. An M1 Garand is a good rifle.
     Tools
          gas mask or similar if there was a bioweapon responsible for your area's zombie infestation
          LOTS of scrap metal. Good for welding to cars and making Hinda-Civic-Tanks
          anything to keep you occupied while not sleeping, defending, or attacking. Like a computer or GameBoy.
     Other    
          lighter fluid. You never know when lighter fluid will come in handy
          lighter for setting fires and cauterizing wounds. Carefully.
          lots of ammunition for a small weapon
Not very important
     Weapons
          high-caliber sniper rifle. Two shots can obliterate normal zombies
     Tools
         portable generator. Only if it can run extremely efficiently on fuel, or if it works some other way. Keep your GameBoy charged! 
     Other
          clothing. Not too important, but if you don't want to lose your nether regions to a zombie, go ahead and wear pants
          
          
...I have no life :\