In a recent interview, DICE’s Patrick Liu gave a bit information on the other Battlefield series: Bad Company, where he spoke of the possibility of a Bad Company 3 in the future. Lui said that “we haven’t killed Bad Company”, but noted that they didn’t want to hand over Bad Company 3 or a future Bad Company title to another developer. Lui said that “No studio can make an annual franchise by themselves”, which reiterates DICE’s previous comments on not making Battlefield an annual franchise.
As of now, all of DICE resources are geared towards finishing and shipping Battlefield 3, then supporting it with post-launch content such as DLC, updates, patches etc. On top of that, there’s also the Wii U version of the game, slated for launch in 2013.
We wouldn’t be surprised to see Bad Company 3 released at some point in the future, considering how well the series has sold so far: Bad Company 2 managed to sell over 9 million copies, making it the best selling Battlefield game to date. Of course, it’ll be eclipsed by Battlefield 3